Yotpo is an online platform meant for businesses that aim at getting increased reviews from their clients. These reviews are acquired from a business’ existing buyers, suppliers, retailers and any other online clients. This way businesses can increase reviews without necessarily increasing the finances and efforts that they spend on advertising
Why use Yotpo?
- This application is already being used by over 100,000 businesses in the world. Apart from acting as a tool for generation of reviews, it also offers its users access to SEO and several other marketing tools. A business’ online clients can distribute reviews on platforms such as Facebook or Twitter. This helps in driving conversions as well as helping in the acquisition of traffic through the use of improved organic search rankings
- Yotpo not only acts as a review generation tool. It also acts as a content marketing tool for businesses that transact online, either by selling products or services.
- Mail After Purchase feature- This feature assists businesses to collect more reviews thus placing a business on top of its competitors. Using data-driven and automatic emails the application can generate reviews from as little as 10% of a business’ customers. Each time a client uses Yotpo, a review request is automatically to the client. The appearance and outlook of the review request emails can be customized and are also mobile responsive. Clients can send back their reviews in the In-Mail form which reduces friction
- On-Site Review Widgets- This feature increases the level of trust among clients who use Yotpo thus increasing conversions. Yotpo flags the reviews made using a trust badge. This signals potential and willing clients that they are actually reading reviews written by real buyers.
A free forever free plan is provided by Yotpo. This plan acts as a primary review generation avenue for online businesses. There are company paid plans which cost from $25 per month to $499 per month and they are all billed annually. For enterprise businesses there are custom plans for them.
Yotpo supports devices running on Linux, Mac, Windows, Web-based, Windows Phone and Mobile Web App